Southcentre Mall

Hours Per Week:   40

Type of Work:   0-2 years experience required

About PowerPlay Entertainment
PowerPlay is Calgary’s boldest all-ages playground — 80,000 square feet of fun packed with gaming, mini movie
theatres, interactive experiences, food, drinks, and unforgettable vibes. From family outings and friend hangouts to
date nights and private events, PowerPlay is where memories are made!

Role Overview
As our Marketing Coordinator – Social Media & Content Creator, you’ll be the voice behind PowerPlay’s digital
presence. Your main focus will be planning, creating, and sharing engaging content across platforms to build our
community, grow brand awareness, and show off the one-of-a-kind experience that is PowerPlay.

This role is ideal for someone with 1–2 years of marketing experience or a recent graduate with a passion for digital
storytelling, social media trends, and hands-on content creation.

Key Responsibilities
(Marketing Support)
Campaign & Event Support
Assist with the planning and execution of marketing campaigns, promotions, themed nights, and venue events.
Collaborate with internal teams, external vendors, and creative partners to deliver high-quality materials on
time.
In-house Marketing Management
Oversee the placement and timely removal of all digital and print marketing materials within the venue to
ensure brand consistency, organization, and a polished guest experience.
Contribute to additional projects and responsibilities as needed to support the success of the team and
company.
Research & Insights
Conduct basic competitor, trend, and local market research to support new ideas and present strategies.
Brand Ambassador
Act as a brand ambassador at events, activations, or trade shows—helping with setup, guest interaction, and
brand presence.
Administrative Tasks
Assist in tracking reports, organizing files, and managing marketing supplies.
Internal Communications
Ensure all marketing initiatives, promotions, and events are clearly communicated to internal teams through
regular updates, staff memos, and coordination with department leads—supporting consistent messaging and
team alignment.

(Social Media Management & Content Creation)
Capture and Create
Plan, shoot, and edit photo and video content — showcasing everything from gameplay and food to events and
guest interactions.
Develop and execute high-quality, creative designs across various mediums, ensuring all work aligns with brand
guidelines and project objectives.
Storytelling
Craft creative captions, hooks, and concepts that highlight the PowerPlay experience in fun and relatable ways.
Community Engagement
Interact with our audience by responding to DMs and comments, reposting user-generated content, and
monitoring trends and hashtags.
Campaign Support
Assist with influencer partnerships, giveaways, and branded campaigns—supporting ideation, outreach, and
execution.
Content Calendar & Analytics
Plan and maintain the social media content calendar across multiple platforms, ensuring timely posts, and
track results through detailed performance reports to guide future strategy.
Qualifications
Recent graduate or candidate with 1–2 years of experience in Marketing, Communications, Graphic Design, or a related field.
Excellent written and verbal communication skills.
Solid knowledge of social media platforms and content management tools.
Proficiency with Microsoft Office Suite (Word, Excel, Outlook) and Google Workspace.
Ability to multitask and prioritize in a fast-paced environment.
Strong attention to detail and organizational skills.
Creative mindset with a willingness to learn and present ideas.
Team player with strong interpersonal skills.
Basic understanding of design principles and campaign execution.
Proficiency with design tools and digital software.
Commitment to maintaining high brand standards and consistency across all marketing materials and communications.
Please note: Only candidates who can present a creative portfolio that demonstrates their skills and aligns with our
brand vision will be considered for this role and contacted for an interview.
Expected hours: 40 per week
Language:
English (required)
French not required
Schedule:
Day shift
Evening shift
Weekend shift
License/Certification:
Driver’s license (not required)
Pro-Serve (required)
Work Location: In person

Application Medium:

• Apply via the web

Apply Online